The life of a designer can be a strange one sometimes
Aug 2011 16

Having been asked to embark on a new logo design for friend Scot Baston over at Zooming Feet, I was left initially with a very open brief which is often a designer’s nightmare.
You see, often a client will actually have little idea about which direction they would like their branding to take or indeed how they want to be portrayed by the world and potential future customer. It’s my job to get inside my client’s head, advise on and interpret their vision, however vague that initial concept is and commissions don’t get any more inside someone’s head than this one.

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Aug 2011 30

I am lucky enough to have received design commissions from all over the world including Bali, Dubai, France and now Spain. This latest commission was I admit a bit of a challenge.

You see, sometimes the role of  a designer is less creative than you may think and instead more intuitive. With only virtual communication available it is imperative that briefs are accurately exchanged and the limited lines of communication are kept as wide open as possible. [..]

Exciting NEW Enterprise with….Enterprise!
Nov 2011 19

A new blog post about a new alliance with Enterprise Inns PLC. Lovegrove Design and Photography are now working closely with Enterprise to improve the branding of their pubs within the Westcountry

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20 Years of Change
Feb 2012 10

A client asked me tonight to supply a “mock up” of one of my designs and it suddenly struck me just how much my beloved industry have evolved over my twenty years in the business.

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My Student Guide to Building a Career

In the beginning there was spray mount!!

Work experience is key and I was 13……keen as mustard and naive!

I wouldn’t be where I am without taking on lots and lots of work experience. As valuable as education is…real hands on experience in a functioning business is crucial in my opinion. [..]

Assume a Positive Marketing Stance

We are pretty fickel beings when it comes to making our purchasing decisions and we are influenced all the time by a monumental amount of marketing ploys. We all like to think that we can rise above the hype and remain impartial, but let’s get real, if we were immune then there would be no product placement, no catchy theme tunes and Cheryl Cole wouldn’t be endorsing beauty products! [..]

Deadlines Friend or Foe?

I have been thinking alot about deadlines recently….everyone knows that a designer’s life is ruled by timescales and deadlines but it struck me that not everyone is as used to working within a timeframe in the same way as I am. So I wondered what advice I could give to help others reach their targets. [..]

Beautiful Rebrand

I was asked by local beauty salon, Nineteen, to give their brand a bit of an overhaul. Their existing branding was about 6 years old and whilst it was still effective, the business owner wanted to modernise it in order to reflect the ever changing beauty industry. [..]

From Concept to Publication – A Guest Blog from Devon Air Ambulance Trust Magazine Editor, Debbie Gregory

Photographers, designers, artists… all are creative beings and, I guess, can sometimes be known to have a ‘temperamental’ streak.  Fortunately for me, however, two years of working with Michelle from Lovegrove Design and Photography has shown me that this isn’t always the case. [..]

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