The life of a designer can be a strange one sometimes
Aug 2011 16

Having been asked to embark on a new logo design for friend Scot Baston over at Zooming Feet, I was left initially with a very open brief which is often a designer’s nightmare.
You see, often a client will actually have little idea about which direction they would like their branding to take or indeed how they want to be portrayed by the world and potential future customer. It’s my job to get inside my client’s head, advise on and interpret their vision, however vague that initial concept is and commissions don’t get any more inside someone’s head than this one.

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Why YOU are an integral part of your brand
Aug 2011 30

I was asked recently to post a blog about how I attract new customers. I confess I wasn’t sure how to answer until last night.

Yesterday I supposedly took an afternoon and evening off in order to have a meal and some drinks with family and friends. It started off well and I began to unwind from a busy week in good company enjoying a few laughs along the way. [..]

Exciting NEW Enterprise with….Enterprise!
Nov 2011 19

A new blog post about a new alliance with Enterprise Inns PLC. Lovegrove Design and Photography are now working closely with Enterprise to improve the branding of their pubs within the Westcountry

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Importance of a long term branding strategy

On many occasions as a designer I am asked to work alongside new business start ups and am always keen to stress to them the importance of a long term branding strategy.

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